Barkham Beauty Rooms in Wokingham
Since 2010 Wokingham-based Barkham Beauty Rooms have been offering beauty and nail treatments at their tranquil salon on Barkham Road.
About Barkham Beauty Rooms
Run by sisters Stacey and Tara, this family-run salon specialises in a range of massage, waxing, manicure, pedicure and nail treatments to men and women.
Armed with a very small budget, Barkham Beauty Rooms needed help building an online voice that resulted in more bookings to the salon.
Over an 18 month period we transformed the way Barkham Beauty Rooms communicated with its customers online, started building their online presence and completed a full salon rebrand.
Email Marking Made Easy
We introduced a very simple email marketing software, designed an email template and made it easy to capture the email addresses of the salon's customers.
Black Friday 2018 Online Store
For Black Friday we helped the Barkham Beauty Rooms team hit the ground running with a simple e-commerce store based on WooCommerce and WordPress for a short promotion on their Elemis gift-sets and products.
Optimising the Website for Search Engines (SEO)
Since the salon launched the Barkham Beauty Rooms website hadn't received the time and attention it needed to drive new bookings to the salon. With the trust of Stacey and Tara we completely replaced the existing website with a new Wordpress-based site, introducing a new booking request system.
We worked extensively to understand the full list of treatments that are on offer, and the key locations where Barkham Beauty Rooms wanted to target to improve their search results for those treatments and those areas.Booking enquiries have increased by 250% since the launch of the new website, and has helped reduce the number of calls to the salon.
Full Salon Rebrand
We're proud to have been part of the team putting together the new Barkham Beauty Rooms branding together for their 10 year anniversary. Stacey and Tara approached our studio with a mood board and a few ideas which we translated into printed and digital graphics.
- Shop Signage - We designed and arranged the fitting of the new shop fascia, car parking signage and window decoration
- Digital Graphics - We produced a full set of graphics to be used for social media
- Brochures and Gift Vouchers - We designed the new treatment brochure and gift vouchers.
Feedback from The Client
"We couldn't be happier with the work that Lynden and Justin have done for us, they've helped us change the way our business works to better understand our customers needs, and really reflect our business online (and with our new brand!)" - Stacey Jones, Director